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Launchmetrics Spotlight
A milestone will be met in the coming months: twenty years of Tory Burch. It’s incredible to reflect on how much the eponymous label has evolved since it was founded by Tory Burch in 2004. In that time, the Pennsylvania-born designer has not only managed to build an empire estimated to be worth $1.5 billion but has carved out a space for her own in an otherwise crowded field. The brand’s success isn’t something to be taken lightly, considering how many challenges arise for women starting their businesses, much less privately held ones in the fashion industry. That fact isn’t something that’s lost on Burch, as over the tenure of her career, she’s committed herself to making sure she helps fellow entrepreneurs in the fashion space and beyond. It’s an aim that she’s been able to meet through the Tory Burch Foundation, which was launched in 2009 to help small female-founded and BIPOC-founded businesses receive loans and resources over the years. Unlike other leaders paying lip service to changing things, Burch has always been about doing the work.
That drive has, in many ways, been the force behind not only her charity work but also the brand’s recent “renaissance.” You see, Burch has long held the titles of creative director and CEO, but when her husband, Pierre-Yves Roussel, joined the team in 2019, she could shift her focus entirely to the collections. As we said earlier, Burch puts in the work, and her larger hand in recent ready-to-wear collections has not gone unnoticed. Lyst reported that searches for the brand increased by 15% in 2023, proving that Tory Burch is more popular than ever before. But the item that’s seen the most buzz isn’t the trendy ballet flats or even ready-to-wear looks that lit up social media… it’s the bags. For so many, Tory Burch’s bags encapsulate what this brand is all about: adapting classic staples to make them work for contemporary life. It’s really no surprise that we’ve seen the brand’s bags blow up, but if you are wondering which styles are worth buying, you’ll want to keep reading. Ahead, we’re spotlighting the best Tory Burch bags, so without further ado, let’s get into it…